Busy mum, businesswoman and naturopath, Pam often found herself feeling out of balance and lacking the vitality necessary to lead the exceptional life she desired. Frustrated by her lack of energy fuelled a passion that would see her create not only a wellness company but a wellness movement. Inspiring women to be their best and be a positive influence on the world around them. Specialising throughout her career on the effects of oxidative stress within our body, Pam’s research highlighted the crippling effects that toxins and stress have on our wellness and longevity and as a direct result, the effect that it has on our skin. High acidity in the body causes premature aging. High-stress levels, environment, lack of healthy food preparation all deplete our system and we become less energised, out of balance, moody, lack inspiration and lose the glow from our skin. With these findings Miss Vitality was born; a wellness movement that represents nourishment on a cellular level protecting our cells from the damages we face within our environment, the food we eat and stress levels from everyday demands.